search engine research keyword ranking
search engine research keyword ranking. Keyword research is one of the most important components of just about any venture. I could create a website for the keyword phrase: “Brian Armstrong is The Coolest Guy On The Entire Planet”. If I used that keyword phrase as the title of the page or site and included that keyword phrase about 2-3 times on the site and even made a few back-links for my site using that keyword phrase, I could pretty easily get to the number 1 spot on the big 3 search engines: Google, Yahoo, and MSN (Live).
Here are the three tools that I use and how I use them:
1. freekeywords.wordtracker.com – This tool allows you to input a keyword phrase and wordtracker will generate a daily estimate of how many times that keyword phrase gets searched for. This is a pretty good way to get an idea of the popularity of keyword phrases.
2. Google.com – Yes, good old Google.com. I take the keyword phrase that I find using the free wordtracker tool and run a search in Google using a filter. Let’s assume your keyword is “red wagon”, you’d type the following into Google’s search box:
allinanchor:”red wagon”
What this will give you is list of pages that use the keyword phrase “red wagon” as anchor text to link from one site to another site. You’ll be focusing on the actual number of pages that Google brings back in its index.
3. Google AdWords Keyword Tool – Go to Google and search for “keyword tool” and it will come right up. This is the tool that can be used simply to double-check what you come up with using the first two tools.
search engine research keyword ranking. You can use this tool to see a keyword phrase’s relative search amount to other keywords. You can also sort the results by the most recent month’s volume to see if there are trends for specific keyword phrases as well.
One last thought… if you begin with keywords that fit the profile I mentioned above (500 monthly searches and less than 10,000 allinanchor), you’ll begin to see results relatively quickly with the right kind of search engine optimization strategies. These search engine rankings will build up your site’s credibility and open up a lot of opportunities for you to pursue keywords that are much more competitive. search engine research keyword ranking.
